Your Next Customer Is Searching for You Right Now. Are They Finding You?

Most businesses in Kenya are spending money on marketing that isn't working — paying for ads that don't convert, websites that don't generate inquiries, and social media that gets likes but not customers. I build the systems that fix that — and I measure everything so you know exactly what is working and what is not

Before working with Kevin our website was invisible on Google — our competitors were ranking above us despite us having a better product. Kevin restructured our entire SEO — titles, descriptions, keywords, and content strategy. Within months we were ranking on page one above our competitors. Our organic traffic grew by 68% and the blog content he created continues to bring in new visitors every week. He delivers on time, every time

Emily Juma
StarPlus Edge
Jeff Ouma
Midas Fray Limited

Our social media was active but generating zero real business. Kevin overhauled our Meta Ads strategy completely — new creatives, new targeting, new campaign structure. Within 2 weeks our engagement increased by 60%. More importantly, sales went up and we started receiving consistent inbound inquiries from new customers who found us through the ads. The difference was immediate and measurable.

We had no email marketing system at all — we were leaving money on the table with every customer who bought once and never heard from us again. Kevin built our entire email strategy from scratch, grew our subscriber list, and designed campaigns that actually converted. He showed us our Google Analytics data regularly so we always understood exactly what was working and why. One of the most reliable people I have worked with professionally

Carlos Kimani
Manafarm Online

paid Acquisition campaigns

Every day people in your area are searching for exactly what you offer — and finding your competitors instead. Paid acquisition campaigns on Meta, Google, and TikTok put you in front of those people at the exact moment they are ready to buy.

Funnel Strategy and CRO

Getting traffic is only half the problem. Most businesses send hard-earned visitors to a website that fails to convert them into customers. A properly built funnel turns clicks into bookings, inquiries, and sales — automatically.

MARKETING ANALYTICS

Most business owners have no idea which part of their marketing is actually working – so they either cut everything or waste money on the wrong things.  Marketing analytics gives you the exact answer so every decision you make is backed by data, not guesswork.

Projects

Woocommerce WordPress Store

Firm: Midas Fray Limited

Challenge: No real e-commerce store — only a basic website with one or two product listings that could not sell effectively online

Solution: Designed a WooCommerce store with optimized product pages

Results:

+72% increase in sales, 2.4× faster page load speed, +38% average order value in 4 months

Skills & Tools Used: WooCommerce, WordPress, UX/UI Design, Conversion Optimization, SEO, Bluehost

Mailchimp Email Marketing

Firm: Manafarm Online

Challenge: Low customer engagement without repeat purchase

Solution: designed visually appealing templates in Mailchimp, and developed automated workflows for cart abandonment, product recommendations

Results:

18% increase in repeat purchases, 33% click-through rate — automated workflows generating repeat revenue around the clock

Skills & Tools Used: Email Marketing, Mailchimp Automation, Copywriting, A/B Testing, Analytics

Google Ads

Firm: Midas Fray

Challenge: Low traffic, high market competition, few high quality leads, minimal foot traffic and generally low purchase volume

Solution: Set up Google Ads account, edited images for ad copy and ran  targeted ads based on select longtail keywords.

Results:

–30% cost per acquisition, and 3× return on ad spend in 6 weeks

Skills & Tools Used: Google Ads, Google Merchant, Tag Manager, PPC Optimization, Landing Page Design, Conversion Tracking, Google Analytics

Meta Ads

Firm: Midas Fray

Challenge: minimal awareness in the local area

Solution: Designed, tested and used winning ad creatives

Results:

57% increase in class sign-ups, 35% engagement rate on socials

Tools Used: Meta Ads, Canva

Leverage Your Brand

Contact me and let's work together on your Brand